True North Creative is an award-winning boutique branding studio located in South Florida. 


True North got its name from creative director and owner, Andy North Bugsby and his fascination with how explorers and navigators used the North star to help plot their course and reach their destination. Much like the navigators of the past, organizations today need a knowledgable guide to help them reach their brand and marketing goals. That's where True North Creative comes in. Let us be your guide.


Andy North Bugsby

Founder / Creative Director

A Michigan native, and 12-year Florida transplant, Andy has had a love of, and talent for fine art and design since he was very young. Folks seemed to notice his work, so he studied design during his university years at the International Academy of Design in Detroit. It was there that he found his calling as designer and knack for creative direction.

Andy then landed a spot at one of Detroit’s biggest ad agencies, BBDO Detroit, where he learned the inner workings of an agency and honed his skills in the company of clients like Chrysler, Dodge and Jeep.

Michigan is a great place to be from, but the winters are rough, so Andy traded his snow boots for flip-flops and moved to South Florida in 2007. That's when he began to work with some of the county's biggest festivals such as ArtiGras and Sunfest with the team at evansewell advertising. Andy later co-founded 'HEYDAY Branding & Creative' and continued to create award-winning work for his clients. 

In 2016, Andy set out on his own to create his idea of the perfect design studio. Blending superior customer service with remarkable design lays at the foundation of True North Creative. Just like the North Star, True North Creative leads its clients to a clear and bright future.


  • Andy is frequently seen pointing to his hand (to show where he was born in Michigan), and often attracts fellow Michiganders who will do the same thing back. Mitten State Pride!

  • Andy loves a good road trip. He has been to 37 of the 50 states by car. He has big plans for his road trip to Hawaii.

  • Andy has a freakishly good memory for TV and radio jingles. Name a product and stand back.

  • He has written amateur screenplays and books based on ideas and dreams. He directed and co-edited a 45-minute indie film in 2001 and has plans to create a sequel as soon as he has some free time.

  • He’s watched Jurassic Park 82 times and counting.


Trailblazers Wanted

Graphic Designer

Seeking a skilled freelance graphic designer with availability for frequent branding and design projects. Duties will include print and digital layout, vector illustration, logo design, and working closely with a creative team to accomplish goals. This is freelance position and applicant must be able to work remotely.



  • Adobe Creative Cloud - InDesign, Illustrator, Photoshop (required)
  • Experience working with a creative team, and willingness to receive creative direction.


Name *